Salesforce, the cloud‑computing giant, is projecting its revenue to surpass $60 billion by 2030. The company said the figure reflects the growing demand for its customer‑relationship‑management (CRM) platform, as well as its expanding suite of artificial‑intelligence and automation tools.
In a statement released Friday, Salesforce’s chief executive officer Alex Karp highlighted how the firm’s “cloud‑first” strategy keeps it ahead of competitors. “Every client that starts with us for sales or marketing is a future customer for our AI‑powered insights,” he said. “That translates into higher revenue over the next decade.”
The company’s guidance follows last year’s year‑over‑year revenue growth of 21%, topping expectations and doubling its 2023 total to more than $27 billion. Salesforce investors and analysts note that the growth is fueled not just by add‑on sales to existing customers, but also by new players in industries from healthcare to finance that are turning to Salesforce’s platform for data management and customer experience.
Karp pointed out that the key to reaching $60 billion is the adoption of AI features in the platform, which can automate manual tasks and generate predictive insights. Salesforce has already rolled out a range of AI tools, such as Einstein, which helps sales teams better target prospects. The company plans to continue adding AI capabilities to its marketing, service, and commerce products.
Financial analysts say Salesforce’s 2030 revenue forecast puts it near the top of its peer group. The firm’s market value already exceeds $200 billion, and the company’s net income grew to $4 billion last year.
From a shareholder’s perspective, Salesforce is aiming to deliver strong long‑term returns. Its next earnings call will detail how the company plans to scale its platform and optimize costs while maintaining its cloud infrastructure.
Overall, Salesforce’s $60 billion revenue target for 2030 underscores the company’s confidence that cloud services and AI will continue to drive growth. It signals a continued push to expand the firm’s global customer base and deepen existing relationships across diverse industries.
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