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Tuesday, October 14, 2025
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Walmart partners with OpenAI for ChatGPT shopping feature

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Walmart and OpenAI have teamed up to bring ChatGPT right into the online shopping experience. Starting on September 4, shoppers can now ask ChatGPT questions about prices, discounts, and product availability directly on Walmart.com.

When a customer types a query—such as “what’s the best price for a 55‑inch TV?” or “do you have a 256‑GB SSD in stock?”—ChatGPT pulls real‑time data from Walmart’s catalog, points the shopper to the lowest price, and even shows related deals or coupons. If the user wants to buy the item, the chatbot adds it to the cart and can finish the checkout process.

The move reflects Walmart’s push to use AI to make shopping faster and easier. By adding a conversational assistant, Walmart hopes to reduce the time customers spend hunting for the best price or comparing models. OpenAI’s model powers the chatbot, ensuring it can answer a wide range of product questions and recommend alternatives.

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Customers can try the feature for free, but accessing advanced AI capabilities may require a ChatGPT Plus subscription. If the partnership is successful, Walmart plans to extend the service to its grocery pickup and curbside delivery options.

This collaboration shows how big retailers are adopting AI to compete in the increasingly digital marketplace and offers shoppers a quick, conversational way to shop with confidence. Whether you’re buying electronics, home goods, or everyday essentials, ChatGPT now sits right inside Walmart’s online store, ready to help you find the best deals and save time.


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