New Delhi, Nov 13 – A new report shows that India’s food‑delivery and quick‑commerce markets are being dominated by a handful of large firms, just like e‑commerce. The study from Bernstein Research says the top two or three players will take most of the market share in the country, driven by rapid growth, tech advances and efficient operations.
The quick‑commerce (QC) model is set to lead the major cities. In the top 40 metros, QC is expected to be the preferred choice for shoppers who want instant delivery and convenience. “QC will dominate the Top‑40 cities, modern trade (MT) will grow in the next 400 cities, and general trade (GT) will stay strong in the last 4,000 cities,” the report notes.
Meanwhile, modern trade—big supermarkets—will thrive in mid‑tier markets, while general trade, the small kirana shops and village stores, will continue to rule the rural and smaller towns. Still, GT is losing momentum to QC, e‑commerce and MT, though the latter two are projected to grow at healthy rates.
In the 40 biggest cities, which together house about 200 million people and 1,700 postal codes, digital spending and consumer demand for rapid, hassle‑free shopping are reshaping retail. Quick‑commerce companies are investing heavily in warehouse networks and logistics to keep costs low. Modern trade stores are focusing on margin and a broader product range, especially in semi‑urban areas.
Overall, India’s internet‑driven economy is entering a new phase of rapid expansion, as the quick‑commerce trend bubbles up from the most populous urban centers across the country.
aps/na
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