Palestinian esthetician who boasted about berating elderly NYC Jewish couple bombarded with bad reviews for skincare business

Many people have turned up at review boards to express their outrage after a Staten Island esthetician harassed an older Jewish couple, insisting they say “Free Palestine” before helping them with a parking meter.

In a TikTok that has since been taken down, Eman Masoud, the owner of Pure with Nature, boasted that she shoved an elderly pair who were asking her to pay a parking kiosk, saying, “I’ll do it if you say ‘Free Palestine.’”

“You had the audacity to ask me to help you, knowing who I am based on what I look like,” Masoud told the camera in the clip released by StopAntisemitism on Friday.

“You know what, go screw yourself!” she added before snapping back into the footage.

Since the video first appeared, the Staten Island skin‑care shop has seen a flood of negative reviews highlighting the incident.

One Facebook review of the 109 New Dorp Plaza location read, “I prefer my skincare products without the toxicity of hate, intolerance, ignorance, bigotry and racism,” as it echoed a sentiment shared by other customers.

Another comment on the page proclaimed, “Send her back to her country. In America we help each other.”

At the time of writing, Pure with Nature had accumulated more than 55 unfavourable reviews, and its website is now behind a password wall. Archive captures from last year show that the business sold organic body oils, perfume, and Palestinian olive oil soap.

A recent Yelp review warned, “This crap will give you a rash and smells funky. And awful customer service. No one should go here. Stay Away,” adding a clear warning to potential shoppers.

On Saturday, Masoud uploaded a new TikTok that criticised the Israel Defense Forces, suggesting she remains undeterred by the backlash.

She has yet to reply to a request for comment from The Post.