Beyond Lights. Beyond Borders: Surreal Global, crafting magical experiences
(source : ANI) ( Photo Credit : ani)
Imagine a single lightbulb flickering to life and sparking an entire industry revolution. That’s exactly what happened for Rahul Soni and Ameya Kankonkar, who turned that moment into the foundation of Surreal Global, a top player in India’s outdoor decor and experiential design scene.
What started as a small boutique design studio in New Delhi over 15 years ago has exploded into a creative powerhouse. Surreal Global now crafts stunning transformations for everyday spaces, blending culture, art, and cutting-edge technology. From massive festival setups to seasonal events, they create jaw-dropping experiences that draw crowds and wow brands.
Their work goes way beyond basic decor. The team handles immersive brand activations, ships custom products around the world, and even owns big events like the India Light Festival and the World of Christmas—India’s first large-scale European-style Christmas market that pulls in more than 40,000 visitors every year. With everything from in-house design to full production and setup under one roof, Surreal Global delivers complete creative solutions.
Now, the company is going global in a big way. They’ve opened a new office in the Middle East, kicking off in Dubai, and rebranded to Surreal Global to match their growing ambitions. “This milestone in Dubai and our rebrand isn’t just a step forward—it’s a bold statement about our worldwide reach,” says founder Rahul Soni. “We believe decor, design, and storytelling cross borders and open up endless possibilities.”
Surreal Global’s diverse team excels at building emotional, larger-than-life experiences with spot-on execution. Major shopping centers, luxury brands, international airports, and huge conglomerates trust them for high-stakes projects, making Surreal a go-to partner for ambitious ideas.
On the international front, they’re experts in manufacturing and exporting tailored festive collections and interactive products. They handle every step, from initial sketches to final delivery, with precision. “Our export success has built a strong base for global growth,” adds co-founder Ameya Kankonkar. “We’re now setting up offices in key areas, starting with the Middle East and expanding step by step.”
Driven by passion and a knack for cross-cultural stories plus the latest tech, Surreal Global keeps innovating in experiential design. They’re setting the pace for how brands and spaces come alive.
Surreal Global leads the way in creative solutions that turn ordinary spots into memorable visual spectacles. For more than 15 years, they’ve specialized in custom, oversized installations for public and business areas across India and beyond, crafting unique tales for brands, companies, and destinations.
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