Infobip and MoneyGram Haas F1 Team Bring Fans Closer to the Heart of Singapore’s Jewel of Night Races
(source : ANI) ( Photo Credit : ani)
Infobip, a global leader in cloud communications, is teaming up with the MoneyGram Haas F1 Team to launch an exciting new platform that brings Formula 1 fans closer to the action. This interactive experience, powered by WhatsApp, kicks off during the Singapore Grand Prix race week and turns everyday viewers into active participants.
Fans can dive into fun gamification features, testing their F1 knowledge and predicting race results, whether they’re cheering from the trackside or watching from home. The setup uses a simple Click-To-WhatsApp ad on Facebook and Instagram, making it easy for anyone to join in. It builds on the duo’s earlier success at the Monza race, where they introduced a WhatsApp chatbot to chat with supporters.
“Our fans drive everything we do,” said Mark Morrell, Director of Marketing for the MoneyGram Haas F1 Team. “The Singapore night race is a highlight on the calendar, and this platform lets us spark real conversations that pull fans into the team’s world, no matter where they tune in from.”
Infobip, which helps big brands in Asia Pacific connect through one seamless communication platform and AI tools, sees Singapore as the perfect spot to shine. With mobile use topping 150% penetration there and people flipping between apps effortlessly, the company’s advanced messaging tech delivers personalized, real-time engagement for huge crowds.
“We’re not just getting fans nearer to the Singapore Grand Prix thrill—we’re changing how people live sports events,” added Ivan Ostojic, Infobip’s Chief Business Officer. “Our platform makes every race moment accessible, shares the excitement instantly, and ensures no fan misses out. Partnering with MoneyGram Haas F1 Team sets a fresh benchmark for worldwide sports fan interaction.”
Infobip stands out as a top cloud communications platform, helping businesses create smooth customer journeys through omnichannel tools, identity verification, and contact centers. It reaches over seven billion mobile devices across six continents, with more than 9,700 connections, including 800 direct operator links. Founded in 2006 by co-founders Silvio Kutic and Izabel Jelenic, the company has racked up recent honors like being named a Leader in the Gartner Magic Quadrant for CPaaS for three years running, topping Fortune Europe’s Most Innovative Companies list in the top 25, and leading in reports from Omdia, Juniper Research, IDC, and more.
The MoneyGram Haas F1 Team marks its 10th season in 2025 as the first U.S. team in Formula 1 since 1986. They scored points right out of the gate at the 2016 Australian Grand Prix. Based in Kannapolis, North Carolina, with sites in England and Italy, the team partners with Scuderia Ferrari and Toyota GAZOO Racing for top-tier performance. Team owner Gene Haas, who runs the biggest CNC machine tool company in North America, also keeps a strong footprint in U.S. motorsports through his NASCAR ventures, including the new Haas Factory Team for 2025.
Stay informed on all the latest news, real-time breaking news updates, and follow all the important headlines in world News on Latest NewsX. Follow us on social media Facebook, Twitter(X), Gettr and subscribe our Youtube Channel.
