Sports

IRONMAN 70.3 Goa launches ‘Champions of Endurance’ initiative to inspire fitness across India

IR MAN 70.3 Goa, the biggest international triathlon in India, has launched a new program called “Champions of Endurance.” The initiative, organized by Yoska and IR MAN India, spotlights athletes, Bollywood stars, and public figures who embody perseverance and inspire others to push their limits.

The campaign kicked off ahead of the fifth edition of IR MAN 70.3 Goa, which takes place every October in the capital of Goa, Panaji. Official releases say the program will let viewers see the real stories of people who train for, finish, and promote endurance sports.

Why it matters

Each chapter of the series will share video interviews, training diaries, and motivational talks. The goal is clear: show how endurance is more than a race. It is a way of life that builds discipline, resilience, and confidence. According to Deepak Raj, founder of Yoska and host of IR MAN India, “Every athlete changes in ways that go beyond physical fitness. They gain discipline and self‑belief that carry into everyday life.” The Champions of Endurance will celebrate these life‑changing stories.

Star‑powered inspiration

Some of India’s most inspirational figures have joined the cause. Saiyami Kher, the first Bollywood actress to finish IR MAN 70.3 twice, will serve as the event’s ambassador in 2025. She said the race is “not just a finish line; it’s about staying the course when it gets tough.” Likewise, Tejasvi Surya, a sitting Member of Parliament who completed IR MAN 70.3, urges young Indians to see endurance sports as a platform for health and resilience. He called for a fitness revolution across the country.

The impact

The fifth edition of IR MAN 70.3 Goa has become a landmark event, drawing thousands of participants from India and abroad every year. By blending triathlon action with celebrity and political support, the Champions of Endurance is set to bring a new boost to India’s fitness community.

This initiative reflects IR MAN’s mission to change lives and strengthen communities. A life‑changing experience for athletes and a source of motivation for millions of Indians, the Champions of Endurance aims to embed endurance into daily life rather than just as a sport.

For more updates on IR MAN 70.3 Goa, follow the event’s official channels and keep an eye out for the upcoming video series featuring Kher, Surya, and other endurance champions.

Source: aninews



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