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Tuesday, January 20, 2026

Cinnabon employee fired after calling Somali couple the N-word in viral video — as GoFundMe launches for her

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On a recent day in Ashwaubenon, a Cinnabon in Wisconsin became the center of a viral clip when an employee hurled racist insults at a Somali couple entering to purchase pastries. In the footage—shared widely across social media—the woman repeatedly calls the male customer the N-word and admits she is a racist, saying, “I am a racist, and you are a n—-r,” while nodding and smiling. She adds, “I am racist and I’ll say that to the whole entire world.”

The heated exchange breaks out in the store’s Bay Park Square location, where the couple, recording her, warns her that her remarks would ruin her life. As the man filming she flashes both middle fingers and declares, “You are fired from this place motherf–ker.” “You’re not going to be working here.” The employee fires back, “Suck it,” and again flips the sign, while the man asks, “What’s wrong with you?” She responds with, “What the f—k is wrong with you, you f—king ugly bitch? Get the f—k out of my face,” and the man retorts, “Are you talking about ugliness.”

The couple claims they simply entered to buy food, and the argument escalated after the employee supposedly mocked the woman’s hijab. Following the video’s spread, the franchise owner terminated the staff member immediately. The company released a statement saying, “We’ve seen the disturbing video from the Cinnabon bakery in Ashwaubenon, WI, and we do not condone this behavior. The former employee was immediately terminated by the franchise owner. Their actions do not reflect our values or the welcoming experience every guest deserves.”

Meanwhile, online fundraising pages that had raised thousands for the fired employee were removed, and a GoFundMe that had collected more than $1,000 from 27 donors was shut down. The incident comes amid a spike in racial tensions in Minnesota and Wisconsin as Somali immigrants face heightened scrutiny, especially after President Trump’s public condemnation of them as “garbage” who have “destroyed our country” in the context of a COVID‑19 fraud case.



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